Made Good is a multidisciplinary creative studio based in London, founded by Alex Kristal, Flora Bathurst and Tessa Pearson. We help brands to communicate eloquently with their audiences through considered design, imagery and content.

With combined expertise drawn from years of experience in journalism, advertising and visual arts, our approach balances exceptional aesthetics and meaningful ideas with commercial objectives to develop brands and define identities.

Our services include creative direction, content strategy, shoot production, styling and set design. We work with a network of talented contributors for a bespoke response to every brief.